UK Collect It September 2005
Released in the UK on 29th July Charlie and the Chocolate Factory is the second adaptation of the Roald Dahl classic. In the brand new version the film star Johnny Depp is sure to make Dahl collectables hot property this year.
Merchandise for the Elm is stacked up in stores ranging from lunch boxes for kids to golden ticket cufflinks for adults. Hang on to your packaging, stash away those mint books and hide away those promotional posters because Charlie and the Chocolate Factory collectables should rocket.
Charlie and the Chocolate Factory was first published in 1964 in the US and followed on in the UK in 1967. The book was a huge success and has since been published in 32 languages selling 13.7 million copies. Today everyone knows the story of Charlie Bucket who eats cabbage soup because his family are so poor. One day he is lucky enough to find a golden ticket to visit the famous Wonka factory. Four naughty children, hundreds of Oompa Loompas and the eccentric Willy Wonka all add to the tale those generations of children have adored. Roald Dahl found C Charlie and the Chocolate Factory one of the most difficult books to write and originally had 15 children in the book. He showed his first draft to his nephew, Nicholas, who after reading it through, told his Uncle that it was rotten and boring! Dahl went back to the drawing board and after condensing the characters down to just five children created the story that we all love today.







